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Schmuck 2011

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During the jewellery week Schmuck in Munich this year you will be able to see my work in the 3 following exhibitions,

Schmuck 2011
63rd International Trade Fair Munich, 16-22 March, Munich

Gallery Platina, Handwerksmesse, 16-22 March, Munich

A Pieceful Swedish Smörgåsbord
17-20 March, Schwedische kirche Schwantalerstrasse 60, Munich

A Pieceful Swedish Smörgåsbord is a project curated by Diagonal / Sanna Svedestedt &
Karin Roy Andersson. The exhibition shows the works by 11 swedish artist and you are kindly invited
to the opening on Thursday March 17th at 17.00 – 21.00.

17th – 20th of March
Opening hours: Friday 13-21, Saturday 12-19, Sunday 12-17
Location: Schwedische kirche Schwanthalerstraße 60, 80336 Munich
Entrance from the inner court yard, second floor.

Sweden – the land of the tall blond beauties raised in a safe wealthy society with red houses white corners.A country, which often is seen as a role model for its equality and social work, is now showing new sides. It is a well-known fact that the suicidal rates in Sweden are unusually high, and that Sweden is one of the countries with the highest numbers of one-person households. These darker facets of the Swedish society have recently been put into the spotlight. A Pieceful Swedish Smörgåsbord is 11 artists giving their personal reflection and thoughts about our society and our view of what Sweden and Swedish woman are like today.

My contribution to the exhibition is this,

‘The Swedish Rat

Tall, dashing, blond hair and blue-eyed. There is long list of clichés regarding Swedish women. But do we live up to all these clichés? Is this really what Swedish women look like?

Most Swedish women are not real blonds. Many women bleach their hair and the most common hair colour in Sweden is ‘The rat colour’. It’s a greyish brown colour, also refereed to as cendre or dark-blond. In the English language there are two ways of describing this hair colour, ‘mousy-blond’ and ‘dirty-blond.’

Being able to joke about yourself and honesty are two Swedish attributes that I am proud of. Comparing your hair colour to a rat is about as honest as you can be.’





























Written by martamattsson

March 13, 2011 at 6:16 pm

Posted in schmuck 2011